Use this template when you’re about a month away from your event and have a new announcement (about your lineup or location, for example) to share. Maintain the sense of urgency by swapping in a sentence like, “Last year tickets sold out in one week, so don’t miss out!” Template #2: Pre-event announcement Pro tip : Not offering early bird tickets? You can send the same email without mentioning a discount. Use this email template when you’ve just published your event page and sales have launched. Template #1: Ticket or registration sales launch Here are four email templates that can help. To stand out in an event-goer’s busy inbox, your event emails need to be concise and compelling.
You’re not the only event clamoring for people’s attention via email. Writing email copy that engages and inspires
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